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Certificate in Advance Digital Marketing (CADM)


 

Duration
3 MONTHS
Fee (INR)
₹ 32,000

Grow Your Business with Top Digital Marketing Domains: Social Media Marketing, Facebook, Content, YouTube, Email Marketing, Websites, SEO.


Benefits

✔ Drive Consistent, Round-The-Clock Traffic to Your Website or Landing Page
✔ Use Conversion Tracking To Determine The Value Of Your Ad Campaigns
✔ Create, Develop and Optimize Your Own Profitable Google AdWords Campaigns
✔ Remarket to Your Previous Website Visitors To Get Them Coming Back To Your Site
✔ Advertise Your Products And Services Online Effectively
✔ Boost Traffic and Increase Sales to Your Website
✔ Grow a Business Online From Scratch
✔ Make Money as an Affiliate Marketer
✔ Land a High-Paying Job in Digital Marketing
✔ Work From Home as a Freelance Marketer
✔ Start own business with minimum Investment


Course Contents

    • ➥ Introduction Of Digital World
    • ➥ What Is Digital Marketing?
    • ➥ Offline Advertising Vs Online Advertising
    • ➥ Various Digital Marketing Channels
    • ➥ Introduction To Chatgpt
    • ➥ Setting Up And Accessing Chatgpt
    • ➥ Prompt Creation
    • ➥ Generating Content Ideas With Chatgpt
    • ➥ Enhancing Your Writing With Ai Assistance
    • ➥ Best Practices For Interacting With Chatgpt
    • ➥ Ethical Considerations When Using Ai Tools
    • ➥ Developing ROI Based Content
    • ➥ Strategy Audience Discovery, Personas, & Brand Content Style Guidelines
    • ➥ Online Reputation Building
    • ➥ Discovery And Practical Content Creation
    • ➥ Content Promotion
    • ➥ Introduction To Graphic Design
    • ➥ Design Elements
    • ➥ Tools Overview
    • ➥ Working With Layers
    • ➥ File Formats & Exporting
    • ➥ Introduction To Color Theory
    • ➥ Design Banner And Poster
    • ➥ Introduction To Video Editing
    • ➥ Video Editing Essentials
    • ➥ Tools Overview
    • ➥ Script Writing
    • ➥ Working With Layers
    • ➥ File Formats & Exporting
    • ➥ Time Management And Workflow
    • ➥ Creative Process In Video Editing
    • ➥ Website Niche
    • ➥ Technique For Domain Name Choice Hosting Setup
    • ➥ Creating Post And Pages SEO Plugins Integration
    • ➥ Website Speed Optimization
    • ➥ Google My Business
    • ➥ Local Keyword Optimization
    • ➥ Citation Building
    • ➥ Mobile Optimization
    • ➥ Local Content Marketing
    • ➥ Online Reviews And Ratings
    • ➥ Blog Setup & Design
    • ➥ Blogging Article Methods
    • ➥ Create Unique Articles Copyscape And Grammarly With Tool
    • ➥ Optimization Articles Content
    • ➥ Blog Marketing
    • ➥ Adding Site & Verification Process
    • ➥ Crawl Errors & Stats
    • ➥ Google Fetch
    • ➥ Search Queries
    • ➥ Structured Data
    • ➥ Rich Snippets
    • ➥ Data Highlights
    • ➥ Robots.Txt Testing
    • ➥ Sitemap.Xml
    • ➥ Links To Site
    • ➥ Internal Links
    • ➥ Setup Analytics
    • ➥ Understanding Diff Types Of Traffic Real Time Reports
    • ➥ Preparing Different Reports Setup Goals
    • ➥ Filters Dashboard
    • ➥ Users Management Admin Section
    • ➥ Tracking Ecommerce Reports
    • ➥ How Search Engines Works
    • ➥ Basics Of SEO
    • ➥ On-Page SEO
    • ➥ Keyword Research
    • ➥ Meta Tags Creation
    • ➥ Content Optimization Header Tags
    • ➥ Image Optimization
    • ➥ Url Optimization
    • ➥ Off-Page
    • ➥ SEO Backlink
    • ➥ Link Building Strategies
    • ➥ Whitehat SEO
    • ➥ Black Hat SEO
    • ➥ Google Latest Updates
    • ➥ Importance Of Social Media Branding
    • ➥ Profile Creation & Optimization
    • ➥ Post Photos & Videos
    • ➥ Hash Tags
    • ➥ SMO With Search Engine Optimization
    • ➥ Fanpage Creation
    • ➥ Optimizing Fanpage And Good Practices On Engagement
    • ➥ Fb Insights
    • ➥ Fb Groups Creation & Marketing
    • ➥ Fb Events Creation & Marketing
    • ➥ Fb Paid Marketing Campaign
    • ➥ Overview Of Instagram Marketing
    • ➥ Optimize Your Instagram Profile.
    • ➥ Content Strategy Of Post Photos & Videos
    • ➥ Engage With Your Target Audience
    • ➥ Hashtags
    • ➥ Algorithm
    • ➥ Paid Advertising
    • ➥ Setting Up A Twitter Business Profile
    • ➥ Understanding Twitter Analytics
    • ➥ Building A Follower Base
    • ➥ Crafting Effective Tweets
    • ➥ Using Hashtags Strategically
    • ➥ Engaging With Followers
    • ➥ Running Twitter Ad Campaigns
    • ➥ Measuring And Analyzing Campaign Performance
    • ➥ Creating A Professional Linkedin Profile
    • ➥ Building A Company Page
    • ➥ Growing Your Linkedin Network
    • ➥ Linkedin Content Strategy
    • ➥ Utilizing Linkedin Groups
    • ➥ Linkedin Advertising Options
    • ➥ Lead Generation On Linkedin
    • ➥ Measuring Linkedin Marketing Success
    • ➥ Setting Up A Youtube Channel
    • ➥ Creating Engaging Video Content
    • ➥ Youtube Seo: Optimizing Titles, Descriptions, And Tags
    • ➥ Using Thumbnails Effectively
    • ➥ Engaging With Your Audience Through Comments
    • ➥ Youtube Analytics: Measuring Performance
    • ➥ Monetizing Your Youtube Channel
    • ➥ Collaborations And Influencer Marketing On Youtube
    • ➥ Setting Up A Whatsapp Business Account
    • ➥ Creating A Business Profile
    • ➥ Understanding Whatsapp Business Features
    • ➥ Using Whatsapp Status For Branding
    • ➥ Engaging Customers With Whatsapp Broadcasts
    • ➥ Automating Responses With Whatsapp Business Api
    • ➥ Best Practices For Customer Support On Whatsapp
    • ➥ Measuring Engagement And Feedback
    • ➥ Responsive Website
    • ➥ Creation AMP Implementation
    • ➥ Mobile Ads
    • ➥ Building An Online Shop Using Wordpress And Woocommerce
    • ➥ E-Commerce Business Models
    • ➥ Finding Profitable Products
    • ➥ Find Lowest Price Products
    • ➥ Shopping Ads
    • ➥ E-Commerce SEO
    • ➥ Introduction Of Adwords
    • ➥ Google Adwords Account Setup
    • ➥ How PPC Works
    • ➥ PPC Campaign Design
    • ➥ Keyword Research Tool
    • ➥ Keyword Match Types
    • ➥ Adgroup Setup
    • ➥ Search Advertising Dynamic Search Ads
    • ➥ Display Advertising
    • ➥ Remarketing
    • ➥ Gmail Ads
    • ➥ Shopping Ads
    • ➥ Video Advertising
    • ➥ Universal App Campaign
    • ➥ Conversion Tracking Code
    • ➥ Optimizing Keywords, Cpc, Ad Performance
    • ➥ Budget, Billing, Reporting Techniques
    • ➥ Importance Of Email Marketing
    • ➥ Getting Email Id Of Any Person
    • ➥ Good Practices While Doing Email Marketing
    • ➥ Improving Inbox Rates In Email Marketing
    • ➥ Tools For Sending Bulk Emails
    • ➥ What Is Online Reputation Management?
    • ➥ Finding And Removing Negative Reviews Online
    • ➥ Get Positive Reviews Online
    • ➥ Top 5 Tools Used For Online Reputation
    • ➥ Introduction To Starting A Business
    • ➥ Identifying Market Opportunities
    • ➥ Developing A Business Plan
    • ➥ Building A Strong Team
    • ➥ Funding Your Startup
    • ➥ Marketing And Branding Strategies
    • ➥ Legal Considerations For Startups
    • ➥ Scaling Your Business
    • ➥ Managing Finances And Resources
    • ➥ Networking And Mentorship Opportunities
    • ➥ Case Studies Of Successful Startups
    • ➥ Introduction To Starting A Business
    • ➥ Identifying Market Opportunities
    • ➥ Developing A Business Plan
    • ➥ Building A Strong Team
    • ➥ Funding Your Startup
    • ➥ Marketing And Branding Strategies
    • ➥ Legal Considerations For Startups
    • ➥ Scaling Your Business
    • ➥ Managing Finances And Resources
    • ➥ Networking And Mentorship Opportunities
    • ➥ Case Studies Of Successful Startups
    • ➥ Verbal Communication
    • ➥ Non-Verbal Communication
    • ➥ Written Communication
    • ➥ Interpersonal Skills
    • ➥ Presentation Skills
    • ➥ Digital Communication
    • ➥ Research
    • ➥ Self-Assessment
    • ➥ Resume And Cover Letter
    • ➥ Common Interview Questions
    • ➥ Technical Skills And Tests
    • ➥ Mock Interviews
    • ➥ What Is Freelancing?
    • ➥ Guide To Interacting With Clients Setting Up Profiles On Freelancing Sites
    • ➥ Finding Projects From Freelancing Websites
    • ➥ Live Training
    • ➥ Live Training
    • ➥ Live Training


Eligibility

8th or Equivalent.

For Whom?

✠ Students
✠ Self employee
✠ MSME Business
✠ Small Scale Business
✠ Business entrepreneur
✠ Digital Business Marketer

Career Opportunities

After completing their Advanced Digital marketing course from the institute will be able build their career for the following areas:

✪ Social Media Expert
✪ Digital Communication Manager
✪ Marketing Tech and Automation Manager
✪ Performance Marketer
✪ Marketing Analyst
✪ SEO Expert

Student Kit

  Hard page Book
  Printable Digital Copy Material
  Necessary Tool (Academic Version)
  Course Certificate