Cyber Awareness Free certificate  Free Certificate

Advance Digital Marketing facebook

Certificate in Advance Digital Marketing (CADM)


 

Duration
2 MONTHS
Fee (INR)
₹ 24,000

Grow Your Business with Top Digital Marketing Domains: Social Media Marketing, Facebook, Content, YouTube, Email Marketing, Websites, SEO.


Benefits

✔ Drive Consistent, Round-The-Clock Traffic to Your Website or Landing Page
✔ Use Conversion Tracking To Determine The Value Of Your Ad Campaigns
✔ Create, Develop and Optimize Your Own Profitable Google AdWords Campaigns
✔ Remarket to Your Previous Website Visitors To Get Them Coming Back To Your Site
✔ Advertise Your Products And Services Online Effectively
✔ Boost Traffic and Increase Sales to Your Website
✔ Grow a Business Online From Scratch
✔ Make Money as an Affiliate Marketer
✔ Land a High-Paying Job in Digital Marketing
✔ Work From Home as a Freelance Marketer
✔ Start own business with minimum Investment


Course Contents

    • ➥ Introduction of Digital World
    • ➥ What Is Digital Marketing?
    • ➥ Offline Advertising Vs Online Advertising
    • ➥ Various Digital Marketing Channels
    • ➥ Website Niche
    • ➥ Technique for domain name choice
    • ➥ Hosting Setup
    • ➥ Wordpress Installation
    • ➥ Creating Post and Pages
    • ➥ SEO Plugins Integration
    • ➥ Website Speed Optimization
    • ➥ Principles of Business Graphics
    • ➥ Design Banner and Poster with Canva
    • ➥ Usage of Free stock photos
    • ➥ How Search Engines Works
    • ➥ Basics of SEO
    • ➥ On-Page SEO
    • ➥ Keyword Research
    • ➥ Meta tags creation
    • ➥ Content Optimization
    • ➥ Header Tags
    • ➥ Image Optimization
    • ➥ Url Optimization
    • ➥ Robots.txt
    • ➥ Sitemap.html
    • ➥ Sitemap.xml
    • ➥ Off-Page SEO
    • ➥ Link Building Strategies
    • ➥ WhiteHat SEO
    • ➥ Black Hat SEO
    • ➥ Google Latest Updates
    • ➥ Google Business Listing
    • ➥ Blog Setup
    • ➥ Blog Design
    • ➥ Blog Marketing
    • ➥ Blogging Article Methods
    • ➥ Tools To Create Unique Articles
    • ➥ Copyscape and Grammarly
    • ➥ Automatic Backlink Setup To Blogs Using IFTTT
    • ➥ Making Money by Blogging
    • ➥ Setup Analytics
    • ➥ Understanding Diff types of Traffic
    • ➥ Real Time Reports
    • ➥ Preparing Different Reports
    • ➥ Setup Goals
    • ➥ Filters
    • ➥ Dashboards
    • ➥ User Management
    • ➥ Admin Section
    • ➥ Tracking Ecommerce Reports
    • ➥ Adding Site & Verification Process
    • ➥ Crawl Errors & Stats
    • ➥ Google Fetch
    • ➥ Search Queries
    • ➥ Structured Data
    • ➥ Rich Snippets
    • ➥ Data Highlights
    • ➥ Robots.txt testing
    • ➥ Sitemap.xml
    • ➥ Links to Site
    • ➥ Internal links
    • ➥ Google Messages
    • ➥ Introduction of Adwords
    • ➥ Google Adwords Account Setup
    • ➥ How ppc works
    • ➥ PPC campaign design
    • ➥ Keyword research tool
    • ➥ Keyword match types
    • ➥ Adgroup setup
    • ➥ Search Advertising
    • ➥ Dynamic Search Ads
    • ➥ Display Advertising
    • ➥ Remarketing
    • ➥ Gmail Ads
    • ➥ Shopping Ads
    • ➥ Video Advertising
    • ➥ Universal App Campaign
    • ➥ Conversion Tracking Code
    • ➥ Optimizing keywords, cpc, Ad Performance
    • ➥ Budget, Billing, Reporting Techniques
    • ➥ Importance of Social Media Branding
    • ➥ SMO with Search Engine Optimization
    • ➥ Fanpage Creation
    • ➥ Design Fanpage
    • ➥ Optimizing FanPage and Good Practices on Engagement
    • ➥ FB Insights
    • ➥ Fb Groups creation & Marketing
    • ➥ Fb Events Creation & Marketing
    • ➥ FB Paid Marketing Campaign
    • ➥ Instagram Marketing
    • ➥ Profile Creation & optimization
    • ➥ Post Photos & Videos
    • ➥ Hash Tags
    • ➥ Paid Advertising
    • ➥ Insights
    • ➥ Twitter Marketing
    • ➥ Linkedin Marketing
    • ➥ Youtube Marketing
    • ➥ Social Media Tools
    • ➥ Instagram Branding
    • ➥ Whatsapp Branding
    • ➥ Importance of Email Marketing
    • ➥ Getting Email ID of Any Person
    • ➥ Good practices while doing Email Marketing
    • ➥ Improving Inbox rates in Email Marketing
    • ➥ Tools For Sending Bulk Emails
    • ➥ Developing ROI based Content Strategy
    • ➥ Audience Discovery, Personas, & Brand Content Style Guidelines
    • ➥ Online Reputation Building
    • ➥ Discovery and Practical Content Creation
    • ➥ Content Promotion
    • ➥ Responsive Website Creation
    • ➥ AMP Implementation
    • ➥ Mobile Ads
    • ➥ SMS Marketing
    • ➥ Whatsapp Marketing
    • ➥ Building an Online Shop using WordPress and WooCommerce
    • ➥ E-commerce Business Models
    • ➥ Finding Profitable Products
    • ➥ Find lowest price products
    • ➥ Shopping Ads
    • ➥ E-commerce SEO
    • ➥ What Is Online Reputation Management
    • ➥ Finding and Removing Negative Reviews Online
    • ➥ Get Positive Reviews Online
    • ➥ Top 5 Tools used for Online Reputation
    • ➥ Affiliate Marketing
    • ➥ E-Commerce Marketing
    • ➥ Blogging
    • ➥ Google Adsense
    • ➥ What Is Freelancing?
    • ➥ Guide to interacting with Clients
    • ➥ Setting Up Profiles On Freelancing Sites
    • ➥ Finding Projects From Feelancing websites
    • ➥ Live Training
    • ➥ Live Training
    • ➥ Live Training
    • ➥ Live Training
    • ➥ Live Training
    • ➥ Live Training
    • ➥ Live Training
    • ➥ Live Training

Download Brochure

Eligibility

8th or Equivalent.

For Whom?

✠ Students
✠ Self employee
✠ MSME Business
✠ Small Scale Business
✠ Business entrepreneur
✠ Digital Business Marketer

Career Opportunities

After completing their Advanced Digital marketing course from the institute will be able build their career for the following areas:

✪ Social Media Expert
✪ Digital Communication Manager
✪ Marketing Tech and Automation Manager
✪ Performance Marketer
✪ Marketing Analyst
✪ SEO Expert

Student Kit

  Hard page Book
  Printable Digital Copy Material
  Necessary Tool (Academic Version)
  Course Certificate